Bringing Joonbyrd’s Joy Bakehouse to life

For one day only, Joonbyrd took over iconic cookie spot Creme in Notting Hill to immerse Londoners in a gourmand-scented world of expert blended bodycare – where they could indulge their senses with the new Christmas collection, limited-edition merch, and Crème’s famous cookies

Ahead of opening to the public, Aisle 8 hosted a private press preview morning welcoming journalists and creators into the space, prompting social capture and facilitating one to ones with founder Dr Alexis Granite